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Course Description

Camosun has paused all face-to-face classes due to the COVID-19 crisis. Our educators have created an interactive online course using video streaming as a temporary solution to keep our community safe.

 


Explore popular social media channels used for business including Facebook (business pages), Instagram, Twitter, LinkedIn (profiles), Google My Business, YouTube, Pinterest, Snapchat & more! Take a strategic approach to determine which channels fit your audience and goals. We’ll start with a big picture overview of successful online marketing and how social media, websites, email marketing, content creation, search engine optimization (SEO) and advertising are all part of this mix. As we cover each social channel we’ll share best practices for growing your audience and building relationships, what & how often to share, how to evaluate your results, and tips for time management. We will also cover how to use Canva.com - a handy, free online graphic design tool. A great crash course for business owners, managers and marketers to understand how social media is changing the way the businesses communicate with customers, and how to use it effectively.
 

Prerequisites

Designed for confident, intermediate computer users. If you are new to social media, take Social Media for Newbies first.

Testimonials

  • "Juhli's enthusiasm is infectious and knowledge is outstanding... Great class, covered the objectives to a T." A.W.
  • "Juhli has enthusiasm and knowledge... she has great real-life examples and is a walking advertisement of her course material" Anonymous 
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Course Details

Section Title
Social Media Marketing
Type
Online, fixed date
Days
M
Time
6:00PM to 9:00PM
Dates
May 25, 2020 to Jun 29, 2020
Schedule and Location
Total Course Hours
18.0
Location
  • Online
Delivery Options
Course Fee(s)
Tuition non-credit $450.00
Instructors
Section Notes
Please note: this course will be delivered on-line due to the need to ensure social distancing due to COVID 19. The software being used is Zoom and your instructor will send you an invite prior to the first class.
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Camosun College is located in beautiful Victoria, British Columbia with campuses on the Traditional Territories
of the Lekwungen and WSÁNEĆ peoples. We acknowledge their welcome and graciousness to the students who seek knowledge here.

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