With 800 million users, Instagram is hot! All the big brands, and 40% of the online Canadian population are Instagramming. Your business needs to be there, even if your product isn’t visual. Learn strategic considerations for this platform; what to share; rookie mistakes to avoid; use of hashtags and location tagging; how and why to use Instagram Stories; and tips and apps to take your Instagram account to the next level. Note: You must have an Instagram account set up before the course.